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Live Nation Ireland

Sian Redmond - Head of Marketing Partnerships

Sian’s background is in large scale events and has been head of Marketing Partnerships for over 6 years. In her role she has overseen the rebrand of The O2 to 3Arena, worked on the naming rights for the Bord Gáis Energy Theatre and worked with Heineken to agree and implement a multi asset sponsorship across ten venues and festivals. Sian manages partnerships for brands in eighteen different categories working on activation and customer engagement to meet brand objectives.

Claire Sexton - Partnerships Director

Claire has previously worked in both PR and Event industries in Ireland, gaining over 8 years’ experience working on large scale sponsorship projects for FMCG brands and companies across UK and Ireland before moving into her role with Live Nation. Claire has been an integral part of Marketing Partnerships team for over 4 years and as Partnerships Director is responsible for looking after Heineken, Bacardi, Tesco and Visa.

Ciara Doran - Partnerships Director

Ciara has over a decade of experience in music festivals and events across Europe in a variety of roles before moving to experiential agencies for Samsung and the NFL and now as Account Director in the Marketing Partnerships team is a key member that looks after AIB, Irish Distillers Pernod Ricard, Electric Ireland, Red Bull, Visa, JTI, Life Style Sports, Heineken Portfolio Brands and Bord Gáis Energy.

Breifne Byrne - Account Manager

After spending 2 years working at a variety of marketing agencies in creative, experiential and advertising divisions, including 12 months in New York, Breifne has become an invaluable asset to the Marketing Partnerships Team. Working as Account Manager she looks after Three, Just Eat, Coca-Cola, Turkish Airlines & Nivea.

Laura McCabe - Project Manager

Before coming to Live Nation, Laura began her career in Client Services as an Account Manager with creative advertising agency BBDO Dublin. After spending years here honing her skills working with brands and delivering top class creative advertising campaigns, she made the jump to a more musical landscape, appearing more recently as Office Manager in The Olympia Theatre. As Project Manager within the Marketing Partnerships team, you can rely on her to keep everything in check ahead of our all-important summer events supporting the team across the board as well as acting as direct liaison between key festival departments and our brand partners.

Rob Crabbe - Partnerships Director

Rob has spent over 18 years working within the FMCG industry in Ireland specialising in PR, Event Management, Marketing and Sponsorship. Although new to the Live Nation team, Rob is no stranger to sponsorship and marketing. He joins the team from Coca-Cola where he had managed the events and sponsorship portfolio for a number of years, activating a wide range of music, sport, community and cultural sponsorships across a range of brands.

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